Psychology of Sales - Practical Workshop

We invite you to a practical workshop on sales where psychology meets marketing.

The session will be led by:
Anna Borisova — digital and AI marketing expert with international experience
Galya Lavrova — clinical psychologist and ICF coach with 8 years of practice

During the workshop, we will explore how mindset and tools work together to create consistent and natural sales.

What we will cover:

• how your mindset influences sales and income
• what internal blocks prevent you from selling
• how to turn “it’s not working” into a system that does
• key patterns and tools for selling without pressure
• how to build stable sales without constant discounts

Sales are always a combination of mindset and strategy — we will show how these elements reinforce each other.

This workshop is suitable for:

• entrepreneurs and experts
• those building a personal brand
• anyone looking to increase and stabilize their sales
• those who want to sell more confidently and naturally

The format is practical — you will get tools and insights you can apply immediately.

This is a session about shifting from forced selling to a more natural, sustainable sales process.